Effect of Ukraine-Russia conflict on Indian economy

Economy

The Russia-Ukraine conflict has been continuing and persistent since February 2014 over geopolitical considerations, and the situation has now turned perilous. Among Asian markets, Indian markets took the worst of the damage. All of the sectors indexes are down 3.5-5.5 %, with auto, bank, FMCG, oil & gas, metal, IT, power, and realty all in the red. The BSE midcap and small cap indexes are both down by more than 5%. In fact, in the first hour of trading, the market capitalization of BSE-listed businesses was reduced by $103 billion.

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Life Insurance Corporation of India (LIC) IPO

Category

Life Insurance Corporation of India (LIC) has filed draft prospectus for an IPO. According to reports, the government of India will sell 5% of its stake, fetching between INR 60,000 crore and INR 75,000 crore, thus pegging LIC’s market value #value between INR 12 trillion and INR 15 trillion respectively. To get through a difficult market, LIC is counting on its 1.3 million agents and more than 250 million #policyholders. Up to 10% of LIC IPO will be reserved for LIC #policy holders, according to the draft papers.

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Trends in Indian D2C Industry

Category

Direct to consumer marketing (D2C) is a marketing strategy in which a business promotes and sells a product or service directly to consumers, bypassing any middlemen. The number of businesses that manufacture, promote, sell, and ship their own products is on the rise, and this strategy's growing popularity is rapidly changing the business landscape as a whole. There was a lot of technological adoption and innovation in the year 2021. The transition from offline to online channels, as well as the emergence of the D2C market to meet the needs of new generation customers, is one of the most significant shifts.

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